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Monthly MEND

A Moment with Randi: On Pursey, Creativity & Making an Impact

A Moment with Randi: On Pursey, Creativity & Making an Impact
I met Randi & the trio behind Pursey during a event last March during International Women's Day.  I remember knowing the brand on Instagram before I actually met them in person for the first time.  I remember all of the Pursey ladies being vibrant fun and strong.  Continue reading

A Moment with Nellie: On Holistic Living, Travel & Lifestyle Coaching

A Moment with Nellie: On Holistic Living, Travel & Lifestyle Coaching
For September, we chatted with Nellie Brau of Haus of Ojas.  Before I met Nellie, I heard about the holistic lifestyle brand she created, Haus of Ojas and I was intrigued. It was at the Linden Hills Farmers market I noticed her wearing one of my stack necklaces and I introduce myself.   Once I realized the connection and who she was, we immediately grabbed coffee. Continue reading

A Moment with WAY the Label: On the MEND Pantsuit & Staying True to their Vision

A Moment with WAY the Label: On the MEND Pantsuit & Staying True to their Vision
Back in February I began my search for  a custom blush pantsuit -- the perfect outfit to represent the MEND brand.  Within a few weeks I found WAY the Label (WTL) via Instagram and slid into their DMs praying they wouldn’t think I was a lunatic for requesting a custom tailored pink pantsuit.  A week later, I met two of the three ladies for coffee where they presented the perfect fabric swatches and two different sketches & suit options. I have the utmost respect & value for those who can not only show up, but bring along their vision (with immense detail) to the first meeting.   Continue reading

A Moment with Gail: On Inspiration, Balance & Black Spinel

A Moment with Gail: On Inspiration, Balance & Black Spinel
I met Gail by chance last spring.  She the buyer, curator and marketing / events manager at russell & hazel.  I stumbled upon russell & hazel in the North Loop and knew MEND belonged in there. I dropped off my cards and within a few weeks MEND debuted in its first store. Gail has always been an advocate & supporter of MEND. Continue reading

A Moment with Gina: On Motherhood, Mantras & Moonstone

A Moment with Gina: On Motherhood, Mantras & Moonstone
I met Gina Erikson two years ago through her husband Matthew whom I worked with at my last job.  Gina offers a warm, inviting energy when I’m around her.  She’s kind, quirky and has a dad joke on deck for any situation.  Gina is a mama bird expecting her first child in July. With Mother’s Day around the corner, we felt it was a perfect time to share her story as this milestone approaches.  Continue reading

A Moment with MEND: How I got here.

A Moment with MEND: How I got here.

 

As I write this, I am seated on a packed flight to the Windy City. 

I have officially been my own boss for four months, but it’s felt longer and shorter all at the same time. 

I call this the entrepreneur’s time zone. I am constantly reflecting on the past, planning for the future and delivering in the present moment.

I don’t know any other gear but full throttle when I am put in the driver’s seat. 

For those who don’t know the journey I’ve had in the past year, it’s been a wonderful mix of thrills, terror and freedom. 

Here’s a brief recap: 

  • I spent from 2015-2017 working at a couple of different marketing, advertising & product design companies as a project manager. (hello type A)
  • MEND Jewelry was created at the beginning of 2017. 
  • MEND sold at handful of events & shows (on the weekend when I had time). 
  • MEND launched in three stores locally.
  • In the fall of 2017, I was the recipient of a Twin Cities Start Up Award. 
  • By the end of 2017, I received venture capital funding & leapt forward to claim my CEO title.  

To be clear: None of this just happened to me.   

It all came to fruition because I let go of my fear of failure & went full steam ahead into achieving my overall purpose:  build a business from the ground up, successfully.  

Easier said than done, right?   

Well, here are some of my company polices / core values / principles that drive me forward:  

  • Live Kindly: Life is too short to suffer unkind, cruel people.  Be kind. Don’t hire, work or collaborate with assholes. Period. 
  • How you do anything is how you do everything:  Do the job / work / task right in front you.  How you do the work no one pays attention to is how you will complete the more important, impactful work.  Do your job, do it well when no one is looking. NO EXCUSES. 
  • The more you learn, the faster you grow: Become a creature of curiosity.  Challenge your own answers by asking for help, feedback & resources.  Never stop soaking in new information from podcasts, books and interesting people. 
  • Use your face & voice: Don’t hide behind an email, text or any digital message.  Show up in person, or call.  This is crucial.  Our technological world we live in can bombard us at times.  Show your face and make the connection in person.  It’s way more rewarding. 

Now it’s your turn. Get after it & don’t look back. 

Thank you to everyone who has believed in MEND, me & the vision.   

There’s much more to come. 

Back to work!

Jordyn 

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